THE 39TH CANNES YACHTING FESTIVAL CLOSES WITH RECORD NUMBERS

The 2016 Cannes Yachting Festival drew to a close on Sunday 11th September having welcomed 630 boats, a record number for Europe’s largest in-water show. Boasting 191 new models more than any other show, the Cannes Yachting Festival cemented its position as the leader in innovation and product launches.

The 2016 Festival in figures

– More than 51,000 visitors from the 5 continents
– 60% foreign visitors
– 630 boats from 2.10 to 52m long
– 530 exhibitors (60% from abroad)
– 191 new items
– 120 sailing boats
– 102 semi-rigid inflatable boats
– 45 multi-hulls
– 40 second-hand boats from 22m to 52m long

Technical information

– 300,000m² exhibition area
– 2 marinas: for multi-hulls and semi-rigid inflatable boats
– 10 km of boats
– 3 km of floating pontoons set up
– 4 pass-ways: floating pontoons with a motorised central section that opens to let visitors move around freely in the harbour and let boats out on sea for test runs.

Effective, targeted communication

– Enhanced media plan of over EUR 1.1 million
– 316 advertising inserts (print and web combined) in the leading
international nautical, economic and lifestyle publications
– Estimated visibility of 110 million readers – 188 media partners
– 575 accredited journalists from the 5 continents

Time

september 12 (Tuesday) - 19 (Tuesday)

Location

Port Pierre Canto

Boulevard de la Croisette, 06400 Cannes, France

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